Making
Business Goals Come True
Written
& Copyrighted by Richard Paris Borough, Ph.D.
A goal is a dream with a deadline. A goal that has a chance
to be achieved is written down, in enough detail to make sense
to someone else, connected to a plan of action, reviewed daily,
and updated as progress is made.
A famous university study revealed that only about 3% of the
population writes down their goals. However, this elite group
accomplishes a great deal. They amass most of the wealth,
are in better physical and mental health, and have more satisfying
personal relationships than the people who do not write down
their goals. So goal writing is just about the single best
habit you can develop in your life. Yet, most people spend
more time planning a two-week vacation than planning their
lives by setting goals and a lot of that is because they don't
know how to start.
You start working with goals by writing them down following
the SMART formula. As you write your goals, be sure they are
Specific, Measurable, Attainable, Rewarding, and Time bound.
For example, “My
spouse and I earn $70,000 a year from our work, plus $5,000
from our real estate investments. We will be able to retire
comfortably at age 55.”
Or, "I workout at my health club three days a
week for 45 minutes, with my trainer, and I do this because
it keeps my weight down, helps me sleep better, and gives
me all the energy I need to live a good life."
Next write action plans describing how you will achieve your
goals by answering these questions: What do you want to do?
By when do you want to achieve this? How will you know that
you've achieved this? When you do, what else in your life
will change? What resources will you need to achieve your
goal? How will you utilize these resources? What is the first
step?
Now during the day, every time you make a business decision
or contemplate new action, ask yourself this question. "Will
this take me closer to, or further from my goals?" If
the answer is "closer to," then go ahead. If the
answer is "further from," you may need to do some
more thinking.
Okay, you're all set, except for the most important thing.
To successfully attain your SMART goals, reviewing them is
crucial and this must become a part of your daily habitual
routine or, all is for naught. And yes, I said everyday. Always
have a copy of your goals at your fingertips. Carry them in
your wallet, handbag, backpack, briefcase, appointment calendar,
lap top computer or electronic organizer.
Each morning when you wake up, read your list of goals, and
read the action plans that describe how you will attain them.
And do this reading out loud. That's right, close the bathroom
door or your office door if you have to for privacy and actually
read your goals and action plans out loud. Then briefly visualize
the completed goals. See yourself driving the new car down
to the beach or to work. Don't just see the bank statement
that reflects the new earnings, see the cold hard cash in
your hands and relish in how good that feels.
Before you go to bed at night, go back into a private place
and repeat this self-talk process. Then just before you drop
off to sleep, meditate on your goals, get a clear and colorful
image in your mind of yourself doing the things you'll be
doing after you've reached your goals. And remember to include
your values in your meditation, the things and the people
you cherish.
Guarantees in life are hard to come by, and I don't guarantee
much. But I think I can safely say this. If you begin working
with goals and action plans by following: 1) The writing SMART
goals step, 2) The action planning step, and 3) The daily
self-talk and meditation ritual step, you will be well on
your way to achieving unlimited success in every aspect of
your life.
You
may use this article in whole or in part on your site as long
as you link back to Master-Mind Alliance and give author credit.
Richard
Paris Borough, Ph.D., is President of Strategic Business Development;
a Humboldt County, California based small business consulting
firm. He is director of The Master-Mind Alliance -- and also
publishes "Keys To A DONE BUSINESS" -- a monthly newsletter
featuring business management best practices.
E-mail Richard
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